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How to Save Money When Ordering Sticker Labels?

June 27, 2025

I have been deeply involved in the sticker printing factory for over 20 years, and I communicate with customers from different industries every day, including enterprises, sellers, wholesalers, brand owners, designers, and so on. And they always ask me the same question: "Is there a cheaper way to print stickers


The answer is undoubtedly yes. And to everyone's surprise, there are even more ways to achieve cheap printing than you expected. Everyone should know that being cheap does not mean poor quality, the key is how you optimize the printing and ordering process. Today, I will share with you the practical and reliable suggestions I have accumulated while handling thousands of sticker orders. These suggestions can help you save costs while ensuring sticker quality.

The first step is to choose the appropriate printing method

Digital Printing VS Offset Printing

Digital printing: suitable for small batch and personalized printing needs, with high flexibility and the ability to quickly adjust content, but may not be as consistent in color and cost-effective as traditional printing.

Offset Printing: Suitable for large-scale, high-quality printing needs, with high cost-effectiveness, but requires the production of printing plates in the early stage and is not suitable for frequent content changes. But as the demand increases, the price will also decrease.

If it is a small batch, it is recommended to use digital printing; If it's a large batch, Offset Printing is more cost-effective! However, the choice of printing method depends on specific printing needs, budget, and time requirements.

Reasonably plan the quantity and size

Batch discounts: Most printing factories offer tiered pricing, with lower unit prices for larger orders. Suggest evaluating actual needs and placing orders in a centralized manner to avoid multiple small-scale productions.

Minimizing size: Reducing the label size can reduce material usage while ensuring readability. For example, changing square labels to slender strips may save more than 20% of paper costs. Replace complex irregular die-cutting with simple die-cutting, such as circular, square, rectangular, etc., which can save the cost of cutting molds.

 

Optimize design and material selection

Simplify design: reduce the number of colors (monochrome or two-color printing is cheaper than full-color printing).  

Avoid complex processes such as hot stamping, UV coating, etc., and choose ordinary matte/glossy film coating.  

Economic materials: Conventional copperplate paper and matte silver self-adhesive paper have lower costs than seed paper (such as kraft paper and transparent PET).  

If waterproofing/high temperature resistance is not required, a basic adhesive type can be used (such as permanent adhesive being cheaper than removable adhesive).  


Flexible selection of suppliers and channels

Comparison platform: Compare quotes from multiple platforms and manufacturers, paying attention to the total cost including shipping fees.  

Local small factories: Small and medium-sized printing factories may have lower prices, especially suitable for simple labels (without special processes), and flexible communication. Template based services: Some online customization platforms provide free templates to avoid additional design fees.   


Long term cooperation discount

Sign a framework agreement with a fixed supplier to agree on long-term cooperation benefits.  


By using the above methods, costs can usually be reduced by 20% -50%, and the specific savings ratio needs to be adjusted according to the complexity of the labels. Suggest testing the quality in small batches first, and then expanding the order.


On the basis of saving your costs as much as possible, it does not mean that we will cut corners or slack off. We hope that you will be very satisfied after receiving the label, continue to cooperate, and achieve mutual benefit and win-win results! If you have any label printing needs, feel free to contact me at any time~



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    Shanghai Pure-easy Label Printing Co., Ltd.
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    +86 18055652269


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